Tag Archives: Lucienne elms

MARS Great Meadow International 2-4*, VA, US starts today.

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The majority of 2020’s eventing season has taken a huge hit due to the coronavirus pandemic, with the vast amount of riders eagerly anticipating the return to some form of normality. It is, therefore, fantastic to finally see one of the first high-profile shows in North American eventing take place this year at the MARS Great Meadow international in Virginia, USA.

Following the cancellation of the USEA American Eventing Championships along with multiple other high-performance events this season, the organisers of Great Meadow international have introduced a CCI3*-L division to give competitors more opportunity to qualify for the fall season. Needless to say, the excitement leading toward this show has been building, although it will inevitably be unlike any show previously experienced.


The event organisers have taken multiple precautions in order to safely run this show and a strict safety protocol will be in effect for all participants to adhere to. Some of the measures taken will include:

  • Daily temperature checks for everyone entering the competition grounds.
  • Enforced social distancing measures throughout the showground and stabling.
  • Facemasks to be worn at all times on the premises unless mounted.
  • No access to the competition grounds for the general public, spectators, and non-essential personnel.

This ‘new normal’ for equestrians may take some getting used to, but in order for eventing to resume it is vital for shows to provide a safe environment for all participants. It is essential for these shows to run in compliance with both state and local health regulations, FEI regulations as well as the USEF COVID-19 Competition Action Plan.

Regardless of these necessary precautions, the show has seen a significant number of horse and rider combinations registering, with over 200 entries. The MARS Great Meadow International has received 75 entries in the CCI4*-S division alone, so a thrilling competition is guaranteed!


Some of this years riders to watch include:

  • Winner of the 2018 competition, Will Colman with three rides in the 4* – Tight Lines, Dondante and TKS Cooley.
  • Liz Halliday-Sharp with four rides in the 4* section – Flash Cooley, Fernhill By Night, Deniro Z, and Cooley Quicksilver.
  • Clayton Fredericks with FE Coldplay
  • Phillip Dutton with five entries including Fernhill Singapore, Luke 140, Z Sea of Clouds, and Blackfoot Mystery who he is riding for Boyd Martin.  
  • Founder and CEO of Horse Scout Group, Lucienne Elms has two rides in the 4* section, Mistralou her retrained racehorse and Diamond Duette, by Carrick Diamond Lad.

Lucienne Elms and Diamond Duette will be competing at MARS Great Meadow International this week
Lucienne Elms and Diamond Duette by Carrick Diamond Lad.

The show will kick off today (Wednesday 19th August 2020) and the full schedule can be viewed here.


Horse and Country TV will be live streaming the MARS Great Meadow International with Karen O’Connor and Sinead Halpin commentating and are sure to provide some great insights into this year’s competition. The live streaming schedule is as follows –

Friday, Aug. 21: CCI3*-L, CCI2*-S, and Preliminary cross country; CCI4*-S dressage.

Saturday, Aug. 22: Show jumping phase.

​Sunday, Aug. 23: CCI3*-S and CCI4*-S XC.

Don’t miss out on what is sure to be a spectacular event – Live Stream here.


The team at Horse Scout would like to wish the best of luck to all competitors at this year’s event.

Why top event riders choose Horse Scout to find event horses for sale

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HorseScout.com has proven to be the marketplace of choice for advertising top-class event horses for sale and is used daily by world-class, professional event riders, and amateur riders alike. Now in 2020, HorseScoutGroup.com has evolved to become the largest equestrian distribution channel in the world exceeding 10.5 million users! The Horse Scout marketplace is a globally respected business platform for all things equestrian: riders, grooms, coaches, breeders, industry professionals, and horsey enthusiasts.

HorseScout.com has a range of key features which makes the platform the obvious choice to market top quality horses, these include:

  • Automatic bloodline connections.
  • Extensive search functionality.
  • Networking tools.
  • A global equestrian marketing agency leveraging social media platforms, email campaigns, and good old fashioned word of mouth through the world’s best international agents.
  • Horse finder service allowing clients early access to horses that meet their search criteria.

A recent success story..

Event horse sold through horsescout.com

“Heartbroken to say goodbye to RHS Lady Willoughby but so excited to follow her progress in the USA. Couldn’t wish for a better home for her! Thank you to Horse Scout for matching the client!”

Laura Monkman,

Affiliated British Eventing rider, July 2020.


An equestrian marketing platform designed for riders by riders

Founder and CEO of the Horse Scout Group, Lucienne Elms is a competitive 4* event rider herself with 18 years of experience in the professional equestrian industry. This knowledge of the needs and demands for riders has enabled HorseScout.com to become the leading marketplace for equestrian business.

“I am still in contact with buyers and sellers daily myself, for some of the larger international sales, I love working with clients sourcing their perfect horse in my downtime from the other Horse Scout business demands.

Lucienne Elms

Founder and CEO of Horse Scout Group

Find out more about Lucienne –

https://www.horsescout.com/blog/general/lucienne-elms-the-equestrian-entrepreneur-so-far/


Event Horses for Sale

TOP JUNIORS AND YOUNG RIDER EVENTER

Top Juniors / Young Riders event horse for sale

Billy Alberto, 16.3hh, lightweight bay 8 year old gelding bred by The Billy Stud, sire Tangelo van de Zuuthoeve. Oozes quality.

Berty is a stunning-looking and genuine bold, careful horse. He is loving and fun on the yard as well as having all the necessary aptitudes across all three phases of eventing. He has three super paces and is established across all of them.

For more information on this horse follow the link – https://www.horsescout.com/horses-for-sale/profile/6267


EXCEPTIONAL 3* EVENT MARE

Exceptional 3* event horse for sale

This young mare is a seriously exciting prospect for the future as not only does she have the movement and a faultless jumping technique, she is as brave as they come and ready to take on the world.

Mature and wise beyond her years, La Chunga stepped up to Novice & Intermediate level effortlessly showing so much scope and boldness across country yet so naturally athletic and careful show jumping.

For more information on this horse follow the link – https://www.horsescout.com/horses-for-sale/profile/6249


ONE FOR THE TOP

Top event horse for sale

Imposant ‘Impy’ is a 17.1hh bay KWPN 7 year old gelding. He is the sweetest and kindest horse on the yard as well as being extremely talented across all three phases of eventing.

Can be viewed with current rider, Emily King at her base in North Wales. More photos and videos available on request.

For more information on this horse follow the link – https://www.horsescout.com/horses-for-sale/profile/6243


Recent Testimonials

“We use HorseScout.com to source our quality young stock from Europe”.

Waylon Roberts,

Canadian 5* Event Rider


“I have had a lot of success selling our horses through Horse Scout both in the UK and abroad, gaining access to an impressive global network. Horse Scout attracts both the amateur as well as the professional rider, with a huge database of clients it covers all aspects of connecting the equestrian community. I couldn’t recommend their services more highly.”

Jodie Amos

GB 5* Event Rider


Lucinda Fredericks testimonial

“We use HorseScout.com to advertise our top event horses for sale to attract a quality, competition minded audience.”

Lucinda Fredericks

AUS 5* Event Rider, Olympic Medallist


Lucienne Elms and Mark Bellissimo Wedding

We did it

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The Horse Scout Team is delighted to announce that our CEO Lucienne Elms has married her partner Mark Bellissimo, a notable American entrepreneur and CEO of Equestrian Sport Productions. Due to the circumstances this momentous moment occurred in a private ceremony held in North Carolina, US, with just a handful of witnesses, together with the couple’s two dogs!


Lucienne, an active 4* event rider and the founder of the Horse Scout Group has described the event as “a phenomenal chapter, I have married my best friend, and a man that shares my thirst for entrepreneurship”.


The happy couple will be celebrating properly in Europe 2021, with their friends and families from around the world.


Photos by Monica Stevenson

Lucienne Elms – British Equestrian Entrepreneur – So Far

FacebooktwitterredditpinterestlinkedinmailHorse Scout Group is the brainchild of just one woman: 36-year-old Lucienne Elms from Hampshire, in the UK. The idea spawned from a desire to connect the horse world at a professional level, in a way that had never been done before. Like so many great entrepreneurs, Lucienne has a colourful background story, full of trials and tribulations, which  is undoubtedly  the catalyst for much of her business and sporting success.

Her professional journey with horses began in 2002 when she started as a working rider for a local 5* Event rider, alongside completing Biology, Chemistry, Psychology, and English A-levels. It became her goal to reach the top of the sport of eventing, which she duly did during the years that followed. In order to fund her sporting ambitions in what is one of the most financially demanding sports of all, Lucienne set up and managed a successful international sport horse sales business, producing and selling hundreds of horses before her 25th birthday. Through this dedicated approach, she developed a network from all areas of the sports horse industry from sponsorship and industry needs to global sales pipelines. She admits to an unconventional childhood and recalls her father telling her in her teens, that the best thing he could offer was in fact nothing. “It kept me resourceful, self motivated and hungry” she smiles.

An intellectual curiosity and interest in science, prompted Lucienne to do a five-year degree in Chiropractic medicine. “I believed it would give me the autonomy I desired financially, while expanding me on a cerebral level. She became a practitioner, Dr. Chiro for several years, worked in a medical centre, ran her own private practice, alongside competing to CCI 4 star level eventing and selling at volume.

All these walks of life led to the beginnings of an idea. The often considered ‘behind the times’ equestrian industry, when it comes to the tech space and digital connectivity, Lucienne detected the gap in the market. “There was a definite demand by equestrian professionals for a means for them to expand their customer base and or revenue channels”. Horse Scouts’ first business venture was to be the platform which facilitated these connections, in a way that was not dissimilar to LinkedIn. Horse Scout Group today offers a leading international agency and equestrian services network, and investment firm, and a customizable homeware gift platform leveraging the boom in e-commerce. 2020 Horse Scout is expanding rapidly worldwide with a series of world class European and American relationships.

Lucienne continues the story:

“I had a vision that would actually keep me awake at night, so I started researching the tech world and spending time in start-up hubs like a born-again student. I was internally mapping out how the different offerings of social and digital business could leverage the multi-billion equestrian space. It was challenging to carve out enough time to put my business into action. That at all changed when I had a freak riding accident in 2012, sustained 16 fractures in my foot and ankle and was confined to a bed for 11 months due to reconstructive surgeries.

The writing was on the wall.  I became what can only be described as ‘obsessed’ with the idea of Horse Scout as a group entity, with multiple business pillars. It occupied my every thought. Looking back, I should really apologise to the friends and family who were around me because I became all consumed. As any founder knows you can only rely on yourself to make it work, and you don’t take no for an answer. I have always been motivated by negative feedback, tell me I can’t do something and I will not stop pursuing it until I can prove to the contrary. There is a fine line between tenacity and insanity!

In 2013 we secured a worldwide trademark for the brand. I took out a start-up loan with Virgin to tide me over and pay staff while rehabilitating, and planning my road map to venture capital. Rehab has been a big feature in my life, and I like to think it is a way of some other force reminding me to be grateful for every day of physical, mental health and independence. Like all riders I was back on board as soon as I could put my foot to the floor and by May 2014 I was back at an international competition. Limping, full of metal plates but grateful.

The drama didn’t stop there, in September 2018 a near fatal car crash. I punctured both lungs, broke 28 bones and woke up wondering quite what I had done to warrant the pain. As a former chiropractor I took one look at my spinal x rays and saw 16 rib fractures, and multiple transverse process breaks (the wings of the vertebral body that contains your spinal cord) and decided that my broken shoulder, arm, sternum, wrist, leg was actually a blessing, it could have been so much worse. I spent many weeks in Oaksey House Rehabilitation Centre, run by the Injured Jockeys Fund (IJF), an absolutely phenomenal facility. It was a dark but character-building time for me. I recall seeing others less fortunate than me in a state of paralysis. That sharpened me up every day and motivated me, despite indescribable pain. I hold the record for “Most bones broken in one person ever – IJF, Lambourne”. It might be a cheesy cliché “what doesn’t kill you makes you stronger” but I really believe in that mantra.

The Horse Scout user base is both amateurs and professionals. I found that a high percentage of users chose to profile their horses even when they were not for sale. You might ask why? Because the Europeans have a huge thirst to understand and validate their horses whether they are pets or professional competition horses, via breeding. It is no different to the racing industry and that familiar question “how is it bred?” This will always spark interest and communication amongst the community.

A small loyal bootstrapped team and I worked with Polish developers to create software that automatically connected the horses together by their bloodline lineage. In essence we had the LinkedIn of the equestrian world, with the intention that by 2022, we would have a second layer of authentication taking the verification of this from Wikipedia status (i.e. not necessarily accurate) to certified. We had British co-founders studying Retinal ID, and other Equi-lab concepts, who knew there were safer and more efficient ways to passport and identify horses in the long run. We have mechanisms in place which will build on the social connectivity around bloodlines which I look forward to launching. This will be as soon as we reach critical mass not nationally but internationally through our new strategic partnerships.

Alongside this we started Horsescoutagency.com. An agency to support professional athletes, equestrian events organizers, and brands needing help to test, validate, and launch into the equestrian domain.  I knew before the social influencer boom had really hit that micro-marketing was going to be a win for the equestrian industry. This was owing to its insane fragmentation: dressage, show jumping, eventing, polo. Owning a network of hundreds of thousands of users who have already told us their interests, made the ability to directly target product testers and individuals as consumers, a straightforward task.

By 2018 we had integrated social software to efficiently measure product sales against our agency client’s campaigns. Naturally, this was a great step for equestrian businesses. History proved that brands were lacking ability to prove their Return on Investment (ROI), a banner around an arena was no longer well spent budget unless it was tied to both a digital and social strategy. A win-win situation for the Horse Scout advocates too, as we plumbed in a success commission against products sold. Financial autonomy for professional riders is an area I am very aggressive to pursue. I understand that as a rider attempting to maintain an international presence, you become a slave to the sport, running on an eternal hamster wheel. Unless you are fortunate enough to be from a wealthy background, making money in horses is tough.

My business road map for all athletes connected to the Horse Scout network, will release a second salary to them based on performance. I have some new commercial platforms in build, set to launch in late 2020. The intention is to ‘give back’ to industry professionals such as equestrian artists and photographers, all the way through to world ranked riders. The world has shifted to an on-demand model in the last five years, gone are the days where you want to hold stock in warehouses.  The exclusive partnerships will facilitate fulfilment to Europe and the UK on all our customers products within the week, and generate cash back to our chosen charities, athletes, and commercial counterparts.

Fundraising through 2016 -2017 was a sport in itself. I attended hundreds of meetings all over the UK and Europe, developed a thicker skin, and was used to being told ‘no’, I learnt how to pitch by the end of it. It dawned on me that the essence was to value the customer first and foremost and not the nature of the industry. Try using the words ‘horse business’ to a VC fund and see how far through your presentation you get. I knew the global market expenditure for equestrian was around £222 Billion per annum in 2017, and every other statistic to match. So, I kept my faith that one day with enough business collaboration, and industry understanding, domain knowledge, and strategic partnerships would pay dividends. I could now prove an excess of 250 million equestrians expressed equestrian interests via Facebook. Our Horse Scout customer lifetime member value looked very high when compared to the other community platforms.

I slowly raised £700k via five unique European tech investors, to support a customer scale strategy into Europe. I was also targeting the US, with a well-defined 27 million rider market. In 2017 I applied to BlackboxVC in Silicon Valley. It’s a world-renowned accelerator for proven start-ups. I was one of only two British founders selected and sponsored to go after an eight-month interview process, it changed my life.

While at BlackboxVC I met some of the best tech entrepreneurs, and mentors none of whom placed any relevance on the equestrian domain but taught me how to identify my strengths. CEO Fadi Bishara stated “all good start-ups need three things, a hacker (tech), a hustler (front runner that can convey the vision), and a hipster (the one who can package it as aesthetic”.

I am wholly an extrovert, and a workaholic. I need people to converse with, expand with and form alliances with. I want to provide more synergy to the equestrian industry and operate with the most entrepreneurial, elastic, ambitious equestrian organisations.

This diversity of relationships from true tech to sports innovation inspire me. We have to look at the grassroots and enthusiast market who are the base of the pyramid. I look forward to working with and driving new partnerships and commercial innovation into and organisations all over the world.

The Horse Scout journey is in its eighth year. Despite a challenging economic climate, my shareholders still remain, and the fragmented equestrian market still thrives. On the side-lines, I still make time to get my ‘brain fix’ competing at 4* and I will aim for 5* in 2021 despite being 45% titanium, I remain optimistic that I will not rust or damage myself again, before I get there”.

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Coronavirus – How it affects equestrians

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It is without question that these are unprecedented times for the whole of society, not to mention the equestrian community. It is increasingly difficult to get clear guidelines when the situation is constantly evolving and changing. So many equestrians are left with questions regarding what we can or can’t do with our horses during the Coronavirus pandemic. Here at Horse Scout, the CEO Lucienne Elms and all the team will endeavour to keep you as updated as possible with this ever-changing series of events.

 

On the 18th March, the British Equestrian Federation (BEF) called to cease all organised equestrian activity which is now more important then ever with the latest government measures to cease all bar essential travel, moving livery yards, taking your horses schooling or to clinics is NOT essential travel, however transporting to the vets for emergency care is allowed.

 

As most will already be aware following recent government advice, British Dressage, British Show Jumping and British Eventing have taken the responsible action to reduce the risk of the virus spreading by cancelling all competitions. This will be for a four week period to begin with however, this will of course be monitored and possibly prolonged if needs be. It is vital that the equestrian community takes the necessary precautions to protect both themselves and others.

 

Following the Government directive last night (Monday 23rd March – 8.30pm) to cease all bar essential travel, the British Horse Society released the following statement this morning (Tuesday 24th March):

“Horse welfare is critical and grooms or the sole carer for a horse should travel to provide care for horses. Where horses are kept in livery the BHS advises that horse owners respect the protocol put in place by the yard owner or manager and work as a team to agree a care plan for your horse(s).

We are getting a lot of questions in relation to riding your horse, for which there are no specific government guidelines at present. We advise that it is not appropriate to put unnecessary pressure on the emergency services and everyone should make their own individual decision as to whether riding is necessary at this time.

The health and welfare of your horse is your priority. If you have any concerns please contact your vet, yard manager or the BHS and we will do our best to assist you.”

 

Current advice for horse owners.

If you have your horse on DIY livery, you are essentially renting a stable and field from the yard, you are therefore the sole care provider for the animal and can visit the yard to care for him as you would do normally whilst ensuring social distancing and good hygiene. It is possible that if the pandemic develops, some larger yards may provide a rota of allocated time slots for individuals to go up and care for their horses to minimise contact. It is important for yards to keep owners updated with what restrictions they will have in place and it is crucial that owners respect their yards protocol.

 

It is also advised that owners have a back-up plan in place should they be unable to attend their horse for some reason. These measures would include, writing a care plan for each horse so that others would know exactly how to care for your horse in your absence, ensure that you have sufficient supplies in the sense of feed, bedding etc (without panic buying) and keeping in touch with other liveries and yard owners.

 

Download a copy of the Horse Scout Emergency Horse Care Notes here.

 

For full and part livery owners, it may well be that your yard is temporarily closed to ensure minimal contact. In this instance, the grooms will be the horses primary carers, please do respect that this may well be an increasingly busy and stressful time for them. Protocol for individual yards may vary so regular communication between yard and owners is very important at this time.

 

Should you be riding? 

There are currently no specific guidelines regarding whether you should be riding your horse, but both the BHS and the British Equestrian Federation have advised for you to take the relevant care should you decide to ride at this time. It may be that you avoid riding a fresh youngster, avoid hacking on busy roads, or any activities that may increase the risk of you injuring yourself. It is vital that we support our NHS at this time and follow the BEF advice by not participating in any organised activity including traveling your horse for lessons or schooling, having a coach to your yard, having a lesson at a riding centre and riding in large groups. Please do remember that this is only a temporary measure, if we are more careful now it will benefit us and the wider community in the long-term.

 

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Current advice for yards / grooms / freelancers.

Employers and yard owners have a duty of care to their staff and liveries, it is important to encourage all staff and owners to follow the governments advice regarding biosecurity. It is advisable to have sufficient access to hand washing facilities and where possible, supply hand sanitiser on the premises, posters are available online to display around the yard to encourage hand washing.

 

It is important to come up with a contingency plan should any member of staff need to self-isolate, this may include looking into freelance cover or training other staff members to be able to cover others work. Should a member of staff become ill / need to self-isolate, the government has announced that it will fund two weeks statutory sick pay. Boris Johnson has announced measures to help those who have been financially impacted by the virus. View the latest government advice here.

 

The Equestrian Employers Association has released some helpful advice which can be found using the following link – https://equestrianemployers.org.uk/news/433/advice-for-employers-on-coronavirus.

 

There is no doubt this is a worrying time for freelancers due to not being entitled to Statutory Sick pay but there may be an increasing amount of work available from yards with staff off work due to the virus. Horse Scout recommend the use of the networking side of the website to reach out to local yards near yourself on the Horse Scout yards page to let them know that you are available to help should they need it. Equally, if you haven’t already, it may be useful to create a freelance groom profile for free on Horsescout.com so that yard owners are able to find you.

 

The government have released measures to help ease financial pressures for freelancers including the possibility for Universal credit and help if you can’t pay your Tax bill. Further help regarding this can be found on the official government site here.

 

Helpful Links:

Gov.uk: COVID-19: support for businesses

GOV.UK: COVID-19: guidance for employees

HM Treasury: How to access government financial support if you or your business has been affected by COVID-19

National Federation of Self Employed and Small Businesses

 

We hope that by providing you with as much relevant information as possible, you can feel assured to take the necessary precautions during this pandemic.

 

Most importantly stay safe.

 

 

Horse Scout supports ‘Polo for Life Charity’.

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After Horse Scout CEO Lucienne Elms took to Field One at the International Polo Club Palm Beach in support of the charity ‘Polo for Life’, Ellie Kelly caught up with Lucienne to find out how Horse Scout’s involvement with the charity came about.

 

What made you choose Polo for Life Organisation to support for 2020?


I recently spent time with friends and families who had or had been impacted by cancer.  Sadly it seems we all know someone, scarily frequent. That feeling of helplessness is unbearable. But it spurred me on to help in anyway I could via the Horse Scout network. Polo for Life is a non profit organisation, dedicated to raising funds to support cancer research and treatment for paediatric cancers. Which for me feels one of the cruellest things, to see young children suffering.

 

I myself had a challenging time in 2018 off the back of a car crash that arguably should have killed me, I broke twenty eight bones and punctured my lungs but was fortunate enough to have great surgeons and the Injured Jockeys rehabilitation centre UK to get back to health. I can remember always thinking however painful at least with those injuries I had a level of control. I remained grateful it wasn’t worse and optimistic that with time, patience and hard work with the rehab I would get better, and close to normal. Unlike the vast majority of those touched by cancer. Trauma is one thing, disease is quite another.

 

Furthermore, inflict disease on a child’s life and it really is something quite harrowing for all concerned. To give perspective on Monday afternoon at the event we had a young girl, she was under five years and had undergone numerous chemotherapy treatments already in her life. Her mum was a single mother with two other children to look after. I recognised how much the Polo for Life organisation had helped them.

 

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Who is the brainchild behind this all?

 

The professional polo player and charity co founder Brandon Phillips is a childhood non-Hodgkin’s lymphoma survivor. He is an inspiration both in person and on the field, backed by co Founder Terrie Mooney they really deserve all the help we can offer.

 

You are better known as an event rider, how did you feel playing switching sports to Polo?


At the end of the day I have ridden for a long time, in fact before I could walk! So I feel at home on a horse, although I probably look as stiff as the polo mallet because I have so much titanium holding me together since the accident! I thought “what’s a little public humiliation of missing a polo ball a few times, if it’s helping these children and their families?”.

 

Needless to say, I only contributed one goal, but I intend to play again next year. Not only do I hope to play more of a competitive part in the match 2021 but the real objective is that Horse Scout can help raise awareness and make a significant contribution to the Polo for Life charity.

 

What has also been really exciting is the rise of women in polo. I for one have been bitten by the bug. It has been a welcome contrast to the office and the intensity of my three day eventing ambitions.

 

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B is for Bigger, Better, Barbury

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Chris BurtonImage by Benjamin Clarke Photography

If you want to see eventing at it’s finest and fancy a cheeky preview of many of the horse and rider combinations likely to be heading to the World Equestrian Games in North Carolina this September, then head to the St James’s Place Barbury Horse Trials ( 5-8th July).

 

Barbury has undoubtedly become one of the premier international events of the equestrian calendar. It attracts the leading professional riders as well as the amateurs at the top of their game, so has never been short of thrilling action. With around 1000 horses to see this year, from one of the best spectator-viewing spots around, you certainly won’t be bored.

 

The four day event runs more international horses than any other UK event. Who come from all over the UK and even the world, to contest the ultimate cross-country challenge set by Captain Mark Phillips. He also designs Burghley, Gatcombe and Lexington. This year offers a CIC3* class as well as the fourth leg of the Event Rider Masters Series (ERM) plus sections of CIC2*, a final Pony Trial for the European Championships and seven Novice sections. Even the Novice sections include the best of the best at that level and with the Dubarry Burghley Young Event Horse classes staged on Thursday; this really is a chance to see the stars of tomorrow as well as today.

 

Don’t quote us on this but Barbury has often been used as an “unofficial trial” for major Championships like WEG and the Olympics and this year is expected to be the same. It’s not just the British riders under the spotlight either. With a significant number of foreign eventers based over here, don’t be surprised you are in the midst of team selectors from several nations.

 

The entries list has an eye-popping number of medal and 4* winning riders and the World number one and two- Horse Scout Advocate Oliver Townend and Gemma Tattersall. Then there is Andrew Nicholson, certainly the most successful Barbury rider of all time, having won the CIC3* consecutively, five times from 2012 to 2016. Other gifted Antipodeans in the line-up include Badminton babe Jonelle Price and her husband Tim plus Sir Mark Todd, last year’s Burghley winner, Chris Burton and Blyth Tait- who has also designed this year’s Novice course. The Brits include European Champion Nicola Wilson on her gold medal-winning mare Bulana, Tina Cook, William Fox-Pitt and Horse Scout advocate Emily King. Plus our very own CEO, Lucienne Elms is taking a rare day off to compete her 3* horse, Mistralou who she is aiming to take 4* next year.

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The Barbury nightlife is as good as any at an event. With parties on Friday and Saturday, you may find it hard to leave, especially after you have seen your eventing heroes pulling their moves on the dance floor. From personal experience, I can reassure you that in most cases- their talents lie elsewhere.

 

This year, changes have been made to the event layout, to give a better experience both for the riders and spectators. The final decision on this was made after the Organisers sought feedback from the riders on to improve the event. Which is very positive news, given that the Barbury Estate was sold to new owners last year and some were in doubt that the event would continue to run. The event is now “owned” by ERM, so we can be confident that Barbury Horse Trials, is here to stay.

 

Arena attractions include The JCB Champions’ Challenge on Saturday, all in aid of the Injured Jockeys Fund. This is where top National Hunt Jockeys, including Champion Jockey, Richard Johnson and Sam Twiston-Davies, take on eventers Mark Todd, Jonelle and Tim Price and Lissa Green, in a relay show jumping competition.

 

Furthermore, there will be no need to feel guilty about dragging the family along. There is a “Kidzone” with a mini-zoo and real life meerkats; a dog show and dog agility masterclass with a World Champion agility competitor. Of course there is also tonnes of shopping and some great British nosh. So bring deep pockets and empty stomachs.

… But In the words of Baz Lurhmann, don’t forget to wear Sunscreen.

 

To buy tickets and for more information, visit www.barburyhorsetrials.co.uk

Written by Ellie Kelly

Cover Image by Adam Dale